How Companies Amplify their Product’s Value Proposition with Analytics
Abstract (englisch):
Commoditization pressures and shifting consumer expectations have inspired companies to enrich their offerings with data and analytics, a phenomenon that we call data wrapping. This session will describe a variety of data wrapping opportunities, along with what it takes to make it happen.
| Zugehörige Institution(en) am KIT | Karlsruhe Service Research Institute (KSRI) |
| Publikationstyp | Vortrag |
| Publikationsdatum | 21.03.2018 |
| Sprache | Englisch |
| Identifikator | KITopen-ID: 1000081344 |
| Veranstaltung | MIT CISR International Executive Forum, Stockholm Sweden, 21.03.2018 |