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The Impact of Economic and Non-Economic Incentives to Induce Residential Demand Response : Findings from a Living Lab Experiment

Scharnhorst, Leandra; Sandmeier, Thorben; Ardone, Armin; Fichtner, Wolf

This study assesses the impact of economic and non-economic incentives to induce demand response in private households. The experiment was realized by a three-months residential phase in which two tenants lived in the Energy Smart Home Lab, an experimental lab with the equipment of a modern smart home. The tenants received calls to action (CtAs) on a regular basis, incentivized economically or by moral nudges with a social or environmental background. A mixed-methods approach, consisting of smart meter data analysis, a value scale assessment, surveys and interviews, assessed the tenants’ reactions on their energy consumption behavior towards the CtAs. The smart meter data shows that the tenants performed the majority of CtAs, revealing no significant difference between economic or non-economic incentives. Results from the value scale, the interviews and the surveys indicate that this behavior might be due to the tenants’ high tendency towards biospheric and altruistic values and a high self-efficacy. Furthermore, the consequences of the COVID-19 pandemic caused a 100% home-office situation, suggesting a higher flexibility of the tenants. ... mehr

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Verlagsausgabe §
DOI: 10.5445/IR/1000131273
Veröffentlicht am 09.04.2021
DOI: 10.3390/en14082036
Cover der Publikation
Zugehörige Institution(en) am KIT Institut für Industriebetriebslehre und Industrielle Produktion (IIP)
Publikationstyp Zeitschriftenaufsatz
Publikationsjahr 2021
Sprache Englisch
Identifikator ISSN: 1996-1073
KITopen-ID: 1000131273
HGF-Programm 37.06.03 (POF IV, LK 01) Integrationsmaßnahme
Erschienen in Energies
Verlag MDPI
Band 14
Heft 8
Seiten Article no: 2036
Vorab online veröffentlicht am 07.04.2021
Schlagwörter technology acceptance; smart home; technology adoption; residential demand response; flexibility; (non)-economic incentives; energy consumption behavior; behavioral change; COVID-19 pandemic; living lab
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