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Industrial Corporation’s Transformation into a Digital Platform Provider: A Case Study on Enablers

Riefle, Lara ORCID iD icon; Eisold, Marcel; Benz, Carina


Digital platforms are among the key drivers of digital transformation. Following the successful example of platform providers within the business-to-consumer (B2C) sector, such as Facebook and Google, B2B companies increasingly strive to tap the potential of digital platforms for their business. Especially for industrial corporations, digital platforms offer novel opportunities to digitalize and to foster inter-organizational collaboration in their networks. Therefore, industrial corporations search for guidance and actionable insights on how to transform into a digital B2B platform provider. For this reason, we conduct a qualitative case study and interview twelve representatives of two companies–an industrial corporation and a start-up–that cooperate to establish a digital B2B platform. Drawing on the dynamic capabilities framework as a theoretical lens, our work identifies seven enablers that foster the transformation of an industrial corporation into a digital platform provider. We find that adopting a service ecosystem perspective supports sensing market opportunities such as complementary service providers to incorporate on the platform. ... mehr

Preprint §
DOI: 10.5445/IR/1000136922
Veröffentlicht am 01.10.2022
DOI: 10.1109/CBI52690.2021.00024
Zitationen: 1
Zitationen: 1
Cover der Publikation
Zugehörige Institution(en) am KIT Institut für Wirtschaftsinformatik und Marketing (IISM)
Karlsruhe Service Research Institute (KSRI)
Publikationstyp Proceedingsbeitrag
Publikationsjahr 2021
Sprache Englisch
Identifikator KITopen-ID: 1000136922
Erschienen in 23rd IEEE Conference on Business Informatics (IEEE CBI 2021), Bozen, I, September 1-3, 2021
Veranstaltung 23rd IEEE Conference on Business Informatics (IEEE CBI 2021), Online, 01.09.2021 – 03.09.2021
Verlag Institute of Electrical and Electronics Engineers (IEEE)
Schlagwörter digital platform, industrial corporation, platform formation, digital transformation, enabler, dynamic capabilities
Nachgewiesen in Dimensions
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