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Improving cultural understanding and sparking creativity through the application of the cultural synergy spectrum method

Bastian, Annika 1; Deisenrieder, Lukas; Albers, Albert 1
1 Institut für Produktentwicklung (IPEK), Karlsruher Institut für Technologie (KIT)

Abstract (englisch):

Product engineers need creativity to come up with solutions that have high innovative potential. Today,
product engineering often takes place in distributed settings, making tasks that involve creativity more
critical. Often, distributed settings come with intercultural teams since talent is recruited from all over
the world. The Cultural Synergy Spectrum (CSS) method was designed to support such intercultural
distributed product development teams with their creative tasks. This contribution aims at validating the
method’s success through application in an intercultural team in student project teams. Three teams
composed of engineers from different fields of engineering studies in an international university
programme worked on solving a practice problem.


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Originalveröffentlichung
DOI: 10.35199/EPDE.2025.3
Zugehörige Institution(en) am KIT Institut für Produktentwicklung (IPEK)
Publikationstyp Proceedingsbeitrag
Publikationsdatum 23.06.2025
Sprache Englisch
Identifikator ISBN: 978-1-912254-22-4
ISSN: 3005-4753
KITopen-ID: 1000185919
Erschienen in Proceedings of the International Conference on Engineering and Product Design Education (E&PDE 2025)
Veranstaltung 11th International Conference on Engineering and Product Design Education (E&PDE 2025), Malta, Malta, 11.09.2025 – 12.09.2025
Verlag The Design Society
Seiten 13–18
Serie Proceedings of the International Conference on Engineering and Product Design Education
Externe Relationen Abstract/Volltext
Schlagwörter Intercultural teams, cultural influence on creativity, methods for distributed product, engineering teams, supporting creative problem-solving
Nachgewiesen in OpenAlex
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Globale Ziele für nachhaltige Entwicklung Ziel 10 – Weniger Ungleichheiten
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